Known for his brilliant comic timing, François St-Amant has worked on such Quebec hits as lol: ), Les Magnifiques, Med, Like-moi, Entre deux draps and two editions of the perennially popular Bye Bye.

As a three-time Gémeaux winner, he’s also directed ads for the SAAQ, Vidéotron, Belair Direct, Loto-Québec, La Capitale, Sports Experts and Producteurs Laitiers du Québec, nabbing a number of awards along the way, including the 2019 CRÉA Best Director and awards in multiple categories at the 2020 and 2021 Concours IDEA.